Introducing the Glass YouTube Channel
The Glass YouTube Channel is here! Over the last few months, we've been slowly building up to the official launch as Daniel has settled into a steady release schedule. Our first video of the year is live — 24 Self-Portraits in 24 Hours. Come for the behind-the-scenes look at Daniel's self-portrait process, stay for the heartfelt messages about Glass.
We'll be releasing a new video every Thursday. Maybe forever? Calm photowalks, a deep dive on our Monthly Category Favorites, and member spotlights. Who knows, maybe even a set of short form documentaries about members. Who can say? (We can.)
Why YouTube and why now?
While it's not the easiest platform to grow on, it's hands-down the most direct. Being successful on YouTube is an easier problem to solve for than being successful on Instagram or TikTok.
As we mention in our first video, we wanted another channel to share all the exciting things happening at Glass. You and our other members are making such inspiring work and we want to help tell those stories everywhere we can. Including YouTube. Success on the the internet these days is random and not repeatable, but we want to share our platform's marketing channels with members as frequently as we can.
We hope you'll join us.